Business Case: insurance company

Company Challenge:

"We want to increase our customer service level towards our website visitors. Can we improve our service level in a way that we increase our online sales as well?"

Objective
Increase customer service level by offering fast, easy to use and free of charge voice solution to online customers and website visitors. Of all calls received through these channels, at least 10% must result in a direct sale or a prospect inquiry.

ResultPushCall offered a personalized and hosted Call-me-Now solution in just 1 week. The solution offers customers an immediate call from a company representative. BrainsGroup , one of PushCall's preferred partners, was able to deliver sales support, including highly skilled agents, within the given time frame as well.

About 1,5% of the website visitors used the voice solution to get in contact with the company. 

10% of all incoming calls resulted in at least a prospect inquiry; 20% of which resulted in a direct sale by phone.

Website visitors reacted very positive to the voice solutions. They were highly satisfied with the easy to use tools and also with the highly skilled agents answering the calls.
Although the project was originally meant for the period of 2 months, the insurance company decided to continue the services on their website.